Thinking Catherine March Thinking Catherine March

Pitch perfect: Ten tips to ace your next ask

If you were at the IDPE Annual Conference, you may have caught Annarosa Muscatelli and Kurstin Finch Gnehm’s major gift solicitation masterclass. If not, or if you’re ready for a refresher, we’ve rounded up their top tips in this ten-point guide to help make sure your next ask hits the mark. 

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Thinking Annarosa Muscatelli Thinking Annarosa Muscatelli

Habits worth keeping

While the majority of us make new year’s resolutions, only between 8-30% of us keep them for more than a few weeks. We know the best prediction of a person’s behaviour is to look at what they have done in the past – so instead of new resolutions, the Cairney & Company team share good habits they’ve picked up in the last year and intend to take into 2025.

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