Kate Cassidy

Marketing Consultant

A recent Masters’ graduate from Strathclyde University in International Marketing, Kate’s creativity and strong work ethic are complemented by her expertise in brand and digital marketing.

At Boyd Digital, a search engine optimisation company, Kate worked with clients to maximise their brand exposure on social media. More recently, Kare worked with Whyte and MacKay to promote their drinks brands directly to clients and at high profile events such as the Edinburgh International Festival.

Kate also has strong people skills, thanks in part to her HR experience. Kate worked with 121 HR Solutions while studying for her first degree in HR and Marketing at Stirling University. She conducted business reviews and created content such as the company newsletter, employee handbooks, contracts, and job descriptions.

What inspires Kate to think big?

"Great things in business are never done by one person. They’re done by a team of people."

– Steve Jobs