Caroline Allan
Cairney Associate
Caroline is an experienced PR and Marketing Consultant with over 15 years’ experience of raising clients profiles and developing their Strategies & Tactical Plans. Starting her profession in Financial Services with RBS and then ABN Amro, she has worked both in house and in consultancy roles in a variety of sectors including Technology, FMCG & Education, and has been based globally in Dubai, Paris and London. Some of the recognisable organisations she has worked with include Al Ghurair Foods, Dubai; MVG, Paris; Sno Water, LA and UK Higher Education.
Caroline has a proven track record of devising strong Marketing and PR plans at a global level, maintaining consistent client press coverage with creative copywriting, pitching and integrated social media campaigns. She is also brings the experience of event management & launches and award writing.
Caroline holds an MBA from The Paris School of Business and is a member of the Chartered Institute of Marketing.
What inspires Caroline to think big?
“One of the most powerful statements I’ve ever heard is ‘Be a rainbow in someone else’s cloud’ by Dr Maya Angelou. These simple yet eloquent words are values I take with me daily in the hope that I can make a difference to someone’s day.”